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    Boosting tradeshow ROI with a pre-show mailer
You’ve spent a lot of money on the booth design, travel, giveaways, event registration, hotel rooms… but what if no one stops by your booth?

An important, but often-neglected part of tradeshow planning is the pre-show promotion. A pre-show mailer sent to a tradeshow’s attendee mailing list can significantly boost tradeshow booth traffic, often making the key difference in a tradeshow’s success.

When you factor in the overall costs invested in a tradeshow, the cost of promoting your company’s involvement with the show compared to the benefits derived makes it money well spent.
For more information contact:

Stu Bodow
973-503-1919ext. 123
Vamcom Advertising
PO Box 729
Chester, NJ07930

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